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The web page littlenapoli.net had the following on the web page, "Little Napoli Italian Cuisine is white-tablecloth casual dining at its best with great tasting Italian Cuisine, outstanding service, and inviting atmosphere." We saw that the website said " Little Napoli specializes its Italian menu on a broad choice of fresh, made- to-order, authentic Italian food for lunch or dinner as well as Pizza, great desserts, take out, and event catering." It also said " We are located in the Bayou Center in the beautiful Theater District of Downtown Houston. Click below to purchase a gift card." The header had Little Napoli as the highest ranking optimized keyword. This keyword is followed by Italian, Restaurant, and Houston which isn't as urgent as Little Napoli.